Dubai · UAE

I bring ideas to life.

Serial Entrepreneur · CMO · AI Strategist.
30 years of building things that matter.

Work With Me See My Work
Adonis Abou Zaki in Dubai

The Journey

30 years of building. Still not done.

I started my career in Beirut in 1995 as a graphic designer and art director. Eleven years. Hundreds of campaigns. Then Kuwait called. Then Dubai. Three countries, three chapters, one continuous obsession. Building things that matter.

Along the way I led creative teams that won industry awards, ran marketing departments as CMO, pioneered AI in marketing before most people knew what a prompt was, co-founded companies, and quietly built over 20 digital products from scratch.

Today I run NextMind Digital, a registered UAE agency, and I build products at the intersection of technology, marketing, and human emotion. 30 years in. Still not done.

  1. 1995

    Started in Beirut as Art Director

  2. 2006

    Moved to Kuwait. Won 3 industry awards

  3. 2012

    Moved to Dubai. Built and led agencies

  4. 2019

    Co-founded Doukani e-commerce platform

  5. 2022

    CMO at KAMA Capital

  6. 2026

    Launched NextMind Digital

  7. 2026

    Still building

Services

How I can help you.

Marketing Strategy

From positioning to campaigns. I help brands find their voice, their audience, and their revenue.

AI Strategy

I help businesses understand what AI can actually do for them, and build it. Not just talk about it.

Product Building

Got an idea? I turn it into a real digital product. Fast. Without the agency overhead.

What I have built

Ideas I turned into reality.

N

NextMind Digital

AI-powered digital agency based in Dubai.

A

Arcus

AI proposal generator for modern sales teams.

O

OrgAdvisor

AI-powered organizational design and analysis tool.

Q

QADAR

AI-powered spiritual app. Ancient Arabic wisdom meets artificial intelligence.

A

AIPulsePlatform

Real-time AI news intelligence platform.

P

PawedIn

The professional network for pets.

A

ARZ

Lebanese cedar heritage brand. Carry the symbol.

A

AIToolHub.ai

AI tools directory.

And many more in the making.

ROOTED by Adonis Abou Zaki

New Book

ROOTED

The story of a builder who had everything and almost missed it.

Thirty years of building honestly told. The pattern. The Bitcoin. The cedar. The girl who already knew. And the week everything changed.

"I read it in one sitting. I did not want to stop. Very real. Very honest."

Early Reader, Dubai

Read the First Chapter Free

Full book available for $19

The Lesson

I lost 65 Bitcoin.

I was early. I believed in it before most people knew how to spell blockchain. And I lost them. Not to a hacker, not to a scam. But to the most dangerous thing in crypto: not taking it seriously enough.

That lesson built everything I have today. Being early means nothing without execution.

Read the full story on LinkedIn

Ideas & Observations

How I think.

Linkedin · Recent

Being early is not enough.

Execution is the only thing that compounds. Vision without follow-through is just a story you tell yourself.

Read more

Linkedin · Recent

AI will not replace marketers.

But marketers who use AI will replace the ones who don't. The question is which side of that line you're on.

Read more

Linkedin · Recent

The agency model is broken.

Clients pay for hours, not outcomes. Then wonder why the work feels expensive and slow. There's a better way.

Read more
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Got an idea that needs to become real?

Whether you need marketing strategy, AI consulting, or someone to actually build your product. I have done all three. Let us talk.

linkedin.com/in/adonisaz adonis@adonis.name +971 50 195 6309